@layer foundation{.paid-v2.paid-experience{background:var(--wh-canvas);color:#0d1831}.paid-v2.paid-experience .paid-v2-shell{width:min(78rem,calc(100% - 2 * var(--wh-gutter)));margin-inline:auto}.paid-v2.paid-experience .paid-v2-hero{text-align:left;background:radial-gradient(ellipse at 80% 43%,#dce8f5,transparent 52%),var(--wh-canvas);overflow:clip}.paid-v2.paid-experience .paid-v2-hero>.paid-v2-hero__inner{grid-template-columns:minmax(0,1fr) minmax(0,1.06fr);align-items:center;gap:3rem;min-height:46rem;padding-block:4.5rem;display:grid}.paid-v2-hero__copy .service-hero-breadcrumbs{margin-bottom:2.2rem}.paid-kicker{color:#304bec;font-size:.9rem;font-weight:600}.paid-v2.paid-experience .paid-v2-hero h1{letter-spacing:-.055em;text-wrap:initial;max-width:15ch;margin:1.15rem 0 1.6rem;font-size:clamp(3rem,4.4vw,4.45rem);line-height:1.06}.paid-v2-hero h1 span{color:#2e49ef}.paid-intro{color:#55647f;max-width:31rem;font-size:1.15rem;line-height:1.7}.paid-actions{flex-wrap:wrap;align-items:center;gap:1rem 1.4rem;margin-top:2rem;display:flex}.paid-experience .paid-button{color:#fff;background:#2e49ef;border-radius:.65rem;justify-content:center;align-items:center;gap:.7rem;min-height:3.1rem;padding:.9rem 1.25rem;font-size:.95rem;font-weight:650;text-decoration:none;transition:background .2s,transform .2s;display:inline-flex;box-shadow:0 6px 15px #2845c51c}.paid-experience .paid-button:hover{background:#2138d5;transform:translateY(-2px)}.paid-text-link{color:#2e45d0;align-items:center;gap:.5rem;min-height:44px;font-size:.94rem;font-weight:600;text-decoration:none;display:inline-flex}.paid-text-link:hover{text-underline-offset:.3rem;text-decoration:underline}.paid-hero-note{color:#66738a;margin-top:1.5rem;font-size:.85rem;line-height:1.5}.paid-campaign-art{isolation:isolate;width:100%;margin:0;position:relative;container-type:inline-size}.paid-campaign-art>div{padding-block:.6rem;position:relative}.paid-art-orbit{z-index:-1;border:1px solid #adbed54a;border-radius:50%;position:absolute;inset:7% 0 0}.paid-art-orbit--two{inset:17% 10% 10%}.paid-hero-surface{background:#fff;border:1px solid #c6cfdd;border-radius:12px;box-shadow:0 4px #d6deea,0 5px 0 1px #bac6d7,0 25px 45px #15355722}.paid-search-ad{width:83%;padding:3.6%;position:relative}.paid-platform-caption{color:#42536e;align-items:center;gap:7px;font-size:clamp(9px,2.15cqw,13px);font-weight:600;line-height:1.4;display:flex}.paid-platform-caption img{object-fit:contain;display:block}.paid-search-query{color:#4a5260;background:#f3f5f8;border-radius:20px;align-items:center;gap:8px;margin:13px 0 15px;padding:10px 12px;font-size:clamp(9px,2.05cqw,12px);display:flex}.paid-sponsored{color:#3b4148;margin-bottom:9px;font-size:clamp(8px,1.7cqw,10px);font-weight:600;display:block}.paid-ad-business{align-items:center;gap:8px;display:flex}.paid-alder-avatar{color:#f1eee4;background:#3e4b3a;border-radius:50%;flex-shrink:0;place-items:center;width:29px;height:29px;font-family:Georgia,serif;font-size:22px;display:grid}.paid-ad-business strong,.paid-social-header strong{color:#252d29;font-size:clamp(9px,2.05cqw,12px);font-weight:600;display:block}.paid-ad-business small,.paid-social-header small{color:#717675;margin-top:2px;font-size:clamp(7px,1.65cqw,10px);display:block}.paid-search-headline{color:#263ba3;margin:10px 0 5px;font-size:clamp(12px,3cqw,18px);font-weight:500;line-height:1.4;display:block}.paid-search-ad>p{color:#515a61;font-size:clamp(8px,1.9cqw,11px);line-height:1.55}.paid-search-links{color:#263ba3;gap:18px;margin-top:9px;font-size:clamp(8px,1.85cqw,11px);display:flex}.paid-social-wrap{width:62%;margin:-.5rem 0 0 auto;padding:0;position:relative}.paid-social-wrap>.paid-platform-caption{background:linear-gradient(#fff,#f2f5fa);border-bottom:1px solid #e0e4eb;border-radius:12px 12px 0 0;padding:10px 13px}.paid-social-ad{border-radius:0 0 12px 12px;overflow:hidden}.paid-social-header{align-items:center;gap:7px;padding:11px 13px;display:flex}.paid-social-header>svg{color:#61707c;margin-left:auto}.paid-social-photo{aspect-ratio:1.6;position:relative;overflow:hidden}.paid-social-photo img{object-fit:cover;width:100%;height:100%;display:block}.paid-social-photo>div{color:#fff;background:linear-gradient(#0000 15%,#172117a6);flex-direction:column;justify-content:flex-end;padding:16px;display:flex;position:absolute;inset:0}.paid-social-photo small{letter-spacing:.15em;font-size:clamp(5px,1.15cqw,7px)}.paid-social-photo strong{margin-top:6px;font-family:Georgia,serif;font-size:clamp(18px,4.7cqw,28px);font-weight:400;line-height:1.08}.paid-social-offer{background:#f3f3ee;justify-content:space-between;align-items:center;gap:6px;padding:10px;display:flex}.paid-social-offer small{color:#777c72;font-size:clamp(5px,1.1cqw,7px);display:block}.paid-social-offer strong{color:#283a32;margin-top:4px;font-size:clamp(7px,1.7cqw,10px);display:block}.paid-social-offer>span{color:#3e4b3a;border:1px solid #cbd0c5;border-radius:4px;flex-shrink:0;align-items:center;gap:5px;padding:6px;font-size:clamp(6px,1.4cqw,9px);display:flex}.paid-social-engagement{color:#53635c;align-items:center;gap:10px;margin:0;padding:10px 12px;display:flex}.paid-social-engagement span{margin-left:auto;font-size:clamp(6px,1.4cqw,9px)}.paid-creative-note{color:#69788b;flex-wrap:wrap;gap:5px;width:34%;font-size:clamp(8px,1.95cqw,12px);line-height:1.55;display:flex;position:absolute;bottom:8%;left:2%}.paid-swatch{background:#394937;border:3px solid #fff;border-radius:50%;width:20px;height:20px;display:block;box-shadow:0 2px 5px #1c304f20}.paid-swatch:nth-child(2){background:#d3c4b1}.paid-swatch:nth-child(3){background:#eae7df}.paid-creative-note>span:last-child{flex-basis:100%;padding-top:4px}.paid-creative-note strong{color:#36504c;font-weight:600}.paid-v2 .paid-v2-chapter{padding-block:5.5rem}.paid-heading{max-width:46rem}.paid-experience .paid-heading h2,.paid-journey-copy h2{letter-spacing:-.045em;margin:1rem 0 0;font-size:clamp(2.4rem,3.4vw,3.4rem);font-weight:650;line-height:1.09}.paid-heading h2 span{color:#566886}.paid-heading>p:last-child:not(.paid-kicker){color:#586984;max-width:36rem;margin-top:1.2rem;font-size:1.05rem;line-height:1.65}.paid-benefits{background:#eef2f8;border-block:1px solid #dae3ef}.paid-benefit-grid{grid-template-columns:repeat(4,minmax(0,1fr));gap:1.2rem;margin-top:2.7rem;display:grid}.paid-benefit{--benefit-progress:1;--benefit-accent:#3953f5;background:linear-gradient(135deg,#fff,#f7f9fc);border:1px solid #d6dfed;border-radius:1rem;padding:1.7rem 1.4rem;position:relative;overflow:hidden}.paid-benefit:before{content:"";background:var(--benefit-accent);height:3px;transform:scaleX(var(--benefit-progress));transform-origin:0;position:absolute;top:0;left:0;right:0}.paid-benefit--2{--benefit-accent:#8961ba}.paid-benefit--3{--benefit-accent:#168b83}.paid-benefit--4{--benefit-accent:#b77b40}.paid-benefit h3{letter-spacing:-.03em;margin:0 0 .8rem;font-size:1.25rem;line-height:1.2}.paid-benefit p{color:#586984;font-size:.95rem;line-height:1.65}.paid-journey{color:#fff;background:radial-gradient(at 85% 60%,#19334c 0,#0000 55%),#0b1529}.paid-journey-grid{grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);align-items:center;gap:4rem;display:grid}.paid-journey .paid-kicker{color:#9fc9df}.paid-journey-copy h2 span{color:#a9d6e1}.paid-steps{margin:2.5rem 0 0;padding:0;list-style:none}.paid-steps li{--step-progress:1;border-top:1px solid #ffffff1f;grid-template-columns:1.9rem 1fr;gap:.8rem;padding:1.15rem 0;display:grid;position:relative}.paid-steps li:before{content:"";height:1px;transform:scaleX(var(--step-progress));transform-origin:0;background:linear-gradient(90deg,#8df0df99,#8df0df00);position:absolute;top:-1px;left:0;right:0}.paid-steps li>span{color:#86b9d1;padding-top:.2rem;font-size:.75rem}.paid-steps h3{letter-spacing:-.02em;margin:0 0 .5rem;font-size:1.12rem;font-weight:600;line-height:1.35}.paid-steps p{color:#b8c5d6;font-size:.94rem;line-height:1.65}.paid-journey-art{width:100%;margin:0;position:relative;container-type:inline-size}.paid-journey-stage{aspect-ratio:600/700;position:relative}.paid-journey-gridlines{background-image:linear-gradient(#a1d6ee08 1px,#0000 1px),linear-gradient(90deg,#a1d6ee08 1px,#0000 1px);background-size:35px 35px;position:absolute;inset:0;-webkit-mask-image:radial-gradient(#000,#0000 70%);mask-image:radial-gradient(#000,#0000 70%)}.paid-journey-paths{width:100%;height:100%;position:absolute;inset:0;overflow:visible}.paid-path-track{stroke:#395468;stroke-width:1.3px}.paid-path{stroke:#8df0df;stroke-width:2px;filter:drop-shadow(0 0 5px #72e8daaa)}.paid-path--return{stroke:#beb0ff}.paid-scene-node{--node-light:1;color:#253e48;background:#edf1f4;border:1px solid #62798c;border-radius:10px;width:73%;position:absolute;left:22%;box-shadow:0 4px #364e63,0 5px 0 1px #192e43,0 18px 28px #030b1d66}.paid-scene-node:after{content:"";border-radius:inherit;opacity:var(--node-light);pointer-events:none;border:1px solid #9bf4df;position:absolute;inset:-1px;box-shadow:0 0 24px #82eadc24}.paid-node-label{color:#b9d4df;white-space:nowrap;background:#0e1d30;border-radius:3px;align-items:center;gap:9px;padding:1px 5px;font-size:clamp(9px,1.95cqw,12px);font-weight:500;display:flex;position:absolute;top:-24px;left:0}.paid-node-label>span{color:#79d7cd;font-size:.85em}.paid-scene-creative{height:21%;top:5%}.paid-scene-website{height:23%;top:34%}.paid-scene-inquiry{height:13%;top:65%}.paid-scene-learning{color:#dceaf0;background:#173043;border-color:#516e81;height:13%;top:86%}.paid-mini-creative{grid-template-columns:1fr 1fr;align-items:center;gap:6%;height:100%;padding:8px;display:grid}.paid-creative-photo{border-radius:5px;height:100%;position:relative;overflow:hidden}.paid-creative-photo img{object-fit:cover;width:100%;height:100%;display:block}.paid-creative-photo>span{color:#fff;background:linear-gradient(#0000,#253121b3);align-items:flex-end;padding:8%;font:400 clamp(13px,3.6cqw,22px)/1.03 Georgia,serif;display:flex;position:absolute;inset:0}.paid-alder-brand{color:#41523e;letter-spacing:-.04em;font:400 clamp(12px,3cqw,19px)/1.1 Georgia,serif;display:block}.paid-alder-brand span{padding-left:3px;font-style:italic}.paid-mini-creative>div:last-child>strong{color:#58634f;margin:10% 0;font-size:clamp(7px,1.85cqw,11px);font-weight:500;line-height:1.5;display:block}.paid-mini-action{color:#3d5136;border-bottom:1px solid #9fa991;align-items:center;gap:10px;width:fit-content;padding-bottom:4px;font-size:clamp(6px,1.6cqw,10px);display:flex}.paid-mini-browser{background:linear-gradient(#fff,#e7ecef);border-bottom:1px solid #d7dfdf;border-radius:10px 10px 0 0;align-items:center;gap:4px;height:14%;padding:0 9px;display:flex}.paid-mini-browser>span{background:#9caab0;border-radius:50%;width:3px;height:3px}.paid-mini-browser small{letter-spacing:.05em;color:#78878a;margin-inline:auto;font-size:clamp(5px,1.05cqw,7px)}.paid-mini-website{background:#edece4;border-radius:0 0 10px 10px;grid-template-columns:1fr 1fr;height:86%;display:grid;overflow:hidden}.paid-mini-website>div{padding:9% 11%}.paid-mini-website strong{letter-spacing:-.03em;color:#3d4539;margin:9% 0;font:400 clamp(12px,3.6cqw,23px)/1.05 Georgia,serif;display:block}.paid-mini-website img{object-fit:cover;width:100%;height:100%}.paid-journey-cursor{color:#fff;filter:drop-shadow(1px 2px 2px #14283a);position:absolute;bottom:10%;left:41%}.paid-inquiry-top{align-items:center;gap:10px;padding:4% 5% 2%;display:flex}.paid-inquiry-top strong{letter-spacing:-.02em;font-size:clamp(9px,2.5cqw,15px)}.paid-inquiry-check{color:#286959;background:#d0e8de;border-radius:50%;place-items:center;width:25px;height:25px;display:grid}.paid-inquiry-fields{align-items:center;gap:6px;margin-left:35px;padding:0 5% 3%;display:flex}.paid-inquiry-fields span{color:#627781;border:1px solid #c4d1d5;border-radius:3px;align-items:center;gap:6px;padding:3px 6px;font-size:clamp(7px,1.65cqw,10px);display:flex}.paid-learning-heading{align-items:center;gap:12px;padding:4% 5% 2%;font-size:clamp(9px,2.4cqw,14px);display:flex}.paid-learning-heading strong{font-weight:500}.paid-learning-heading svg{color:#79dacf}.paid-next-tests{gap:7px;padding:1% 5% 4%;display:flex}.paid-next-tests span{color:#143d3a;background:#c0f2e7;border:1px solid #8bbdbb50;border-radius:4px;padding:4px 7px;font-size:clamp(7px,1.7cqw,10px)}.paid-return-label{color:#a4b7cf;letter-spacing:.15em;white-space:nowrap;background:#0e1d30;padding:6px 10px;font-size:clamp(6px,1.4cqw,9px);position:absolute;top:50%;left:8.5%;transform:translate(-50%,-50%)rotate(-90deg)}.paid-channels{background:#eef2f8;border-block:1px solid #dae3ef}.paid-channel-grid{grid-template-columns:repeat(4,minmax(0,1fr));gap:1.2rem;margin-top:2.6rem;display:grid}.paid-channel{--channel-accent:#3953f5;color:#10203c;background:#fcfdff;border:1px solid #d4deeb;border-radius:1rem;flex-direction:column;padding:1.5rem;text-decoration:none;transition:transform .25s,border-color .25s,box-shadow .25s;display:flex;position:relative;overflow:hidden}.paid-channel--2{--channel-accent:#8961ba}.paid-channel--3{--channel-accent:#168b83}.paid-channel--4{--channel-accent:#b77b40}.paid-channel:before{content:"";background:var(--channel-accent);opacity:.6;height:3px;transition:opacity .25s;position:absolute;inset:0 0 auto}.paid-channel>svg{color:var(--channel-accent);margin-bottom:1.3rem}.paid-channel h3{letter-spacing:-.03em;margin:0 0 .8rem;font-size:1.25rem;line-height:1.2}.paid-channel p{color:#586984;font-size:.92rem;line-height:1.65}.paid-channel-link{color:#304bd9;justify-content:space-between;align-items:center;gap:.5rem;margin-top:auto;padding-top:1.6rem;font-size:.8rem;font-weight:600;display:flex}.paid-channel:hover{border-color:#9faee7;transform:translateY(-4px);box-shadow:0 12px 25px #21355012}.paid-channel:hover .paid-channel-link svg{transform:translate(3px)}.paid-channel:is(:hover,:focus-visible):before{opacity:1}.paid-experience :where(a,summary):focus-visible{outline-offset:5px;outline:3px solid #4562ff}.paid-experience .page-faq-section{background:var(--wh-canvas);padding-block:5rem}.paid-experience .paid-cost-note{color:#a5b4cb;margin-top:1.5rem;font-size:.85rem}#paid-journey,#paid-channels{scroll-margin-top:90px}@media (min-width:62.001rem) and (min-height:44rem){.paid-journey-art{justify-self:end;max-width:min(100%,85.7143svh - 9.42857rem)}}@media (max-width:62rem){.paid-v2.paid-experience .paid-v2-hero>.paid-v2-hero__inner{grid-template-columns:1fr;gap:1.5rem;min-height:0;padding-block:3rem}.paid-v2-hero__copy{max-width:40rem}.paid-campaign-art{justify-self:center;width:min(100%,36rem)}.paid-benefit-grid,.paid-channel-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.paid-journey-grid{grid-template-columns:1fr;gap:3rem}.paid-journey-copy{max-width:43rem}.paid-journey-art{justify-self:center;width:min(100%,36rem)}}@media (max-width:47.5rem){.paid-v2.paid-experience .paid-v2-hero>.paid-v2-hero__inner{gap:1.4rem;padding-block:2.3rem 3.5rem}.paid-v2.paid-experience .paid-v2-hero h1{max-width:15ch;font-size:clamp(2.5rem,10.5vw,3.6rem)}.paid-v2-hero__copy .service-hero-breadcrumbs{margin-bottom:1.6rem}.paid-intro{font-size:1.06rem}.paid-actions{flex-direction:column;align-items:stretch;gap:.5rem}.paid-text-link{justify-content:center}.paid-hero-note{text-align:center;margin-top:.8rem;font-size:.8rem}.paid-v2 .paid-v2-chapter{padding-block:3.5rem}.paid-experience .paid-heading h2,.paid-journey-copy h2{font-size:clamp(2rem,8.5vw,3rem)}.paid-benefit-grid{grid-template-columns:1fr;gap:1rem;margin-top:2rem}.paid-benefit{padding:1.4rem}.paid-channel-grid{grid-template-columns:1fr;gap:.9rem;margin-top:2rem}.paid-channel{padding:1.4rem}.paid-channel>svg{margin-bottom:1rem}.paid-channel-link{padding-top:1rem}.paid-journey-grid{gap:2rem}.paid-steps{margin-top:1.8rem}.paid-journey-art{margin-top:1rem;margin-bottom:.5rem}.paid-search-ad{padding:3.2%}.paid-search-query{margin:9px 0;padding:7px 9px}.paid-sponsored{margin-bottom:5px}.paid-alder-avatar{width:23px;height:23px;font-size:18px}.paid-search-headline{margin-top:6px}.paid-search-links{gap:12px;margin-top:5px}.paid-social-wrap>.paid-platform-caption{gap:5px;padding:7px 8px}.paid-platform-caption img{width:14px;height:14px}.paid-social-header{padding:7px 8px}.paid-social-photo>div{padding:10px}.paid-social-offer{padding:7px}.paid-social-offer>span{gap:2px;padding:4px}.paid-social-engagement{gap:6px;padding:7px 8px}.paid-social-engagement svg{width:11px;height:11px}.paid-creative-note{bottom:5%}.paid-swatch{border-width:2px;width:17px;height:17px}.paid-node-label{gap:6px;top:-18px}.paid-mini-creative{padding:5px}.paid-inquiry-top{gap:6px}.paid-inquiry-check{width:18px;height:18px}.paid-inquiry-check svg{width:13px}.paid-inquiry-fields{gap:3px;margin-left:24px}.paid-inquiry-fields span{gap:3px;padding:2px 3px}.paid-inquiry-fields svg{width:7px}.paid-learning-heading{gap:7px}.paid-learning-heading svg{width:13px}.paid-next-tests{gap:4px}.paid-next-tests span{padding:3px 5px}.paid-journey-cursor{width:17px}.paid-mini-creative>div:last-child>strong{margin:5% 0}.paid-mini-website>div{padding:5% 9%}.paid-mini-website strong{margin:5% 0}.paid-mini-action{gap:4px;padding-bottom:2px}.paid-mini-action svg{width:9px;height:9px}.paid-inquiry-top,.paid-learning-heading{padding:2% 5% 1%}.paid-inquiry-fields{padding-bottom:1%}.paid-next-tests{padding:0 5% 1%}.paid-experience .page-faq-section{padding-block:3.5rem}}}@media (prefers-reduced-motion:reduce){.paid-experience *,.paid-experience :before,.paid-experience :after{scroll-behavior:auto!important;transition:none!important;animation:none!important}}@media (forced-colors:active){.paid-experience :is(section,article,figure,a){color:canvastext;box-shadow:none;background:canvas;border-color:canvastext}.paid-experience .paid-scene-node{border:1px solid canvastext}.paid-experience .paid-path,.paid-experience .paid-path-track{stroke:canvastext}.paid-experience .paid-button{color:buttontext;border:1px solid buttontext}}